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Viral Marketing Techniques

Present catchy or interesting information worth sharing by word-of-mouth, or use a push strategy, offering a discount, or a special offer for completing the survey, to drive traffic to your website.

  1. Search Engine Optimization makes a website more visible in a search engine’s search results.  Google has created an SEO starter guide that details how to make it easier for search engines to index and understand your content.
  2. Email   Create an email campaign to notify potential customers of your survey or to market your free samples. Be aware of Canadian Anti-Spam Legislation (CASL) rules regarding establishing email contacts with specific consent.
  3. Social Networks Integrate social networking into your website and link to a high-traffic social networking sites to reach a large audience.

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